You want to create a business but you feel you lack know how and are struggling with aligning all your ideas to a start up stategy. This Journal Course combines creating and learning in a unique and inspiring way!
Idea to Business Concept in 5 Steps
€49.00
1 year of access
When your purchase the Journal Course ‘Idea to Business in 5 Steps’ you will receive immediate access to the course. You will also receive an email with information about what type of Journal to buy. And how to get organized. You will most likely finish long before but you can access this course for 12 months.
- The course has been designed to enable you to develop your initial idea(s) towards a business concept and marketing strategy.
- Each lesson contains 30% high level marketing knowledge and skills and 70% practical activities to explore your idea and your market-environment.
- Don’t worry if English is not your first language. We made the English in this course as easy as possible.
- You create a journal and will never need to upload or share information about your business idea.
The 5 steps
Getting organized
1 Prepare your journal
2 Essence of entrepreneurship
3 Essence of Marketing
Step 1: Exploring your idea
4 Framing your idea
5 Quick scan of your idea
Step 2: Researching your market
6 Finding your market
7 Finding your potential consumers
8 Grouping your potential consumers
9 Analysing your competitors
10 Influences on your market
Step 3: Being unique
11 Reflecting on your idea
12 Resources for being unique
Step 4: Your market entry strategy
13 Creating your S.W.O.T
14 Strategic activity combinations
15 Creating your marketing mix
16 Budgetting & Planning
Step 5: Developing your brand
17 Defining your brand
18 Writing your manifesto
19 Creating your Vision board
20 Creating your brand identity
Getting out there
21 Presentation tips
22 Concluding thoughts
Idea to Business Concept in 5 Steps
€49.00
1 year of access
When your purchase the Journal Course ‘Idea to Business in 5 Steps’ you will receive immediate access to the course. You will also receive an email with information about what type of Journal to buy. And how to get organized. You will most likely finish long before but you can access this course for 12 months.