From the start of my career, I have been deployed to set up (re)newer product, concept, services or partnerships. Usually project-based because I like to put a dot on the horizon to work towards, together with teammates.

My core expertise is developing creative positioning strategies and aligning activities.

Due to my work in various sectors, countries and disciplines, I have a wide range of hard and soft skills enabling me to facilitate development within organisations in a creative and pleasant manner. Since 2006 my focus has been on marketing positions within social enterprises in international settings. In this capacity I facilitated young professionals.

My wish to share my marketing strategy and entrepreneurial skills to support many more people in realising their professional dreams, resulted in developing a private e-course to transform an idea into a viable business concept.

b feronia

My middle name Feronia, after the goddess of freedom, absolutely influenced my personal and professional life. I went exploring the minute I could walk and I love the inspiration from encounters with new people, places and experiences! Freedom to explore has always been a large part of my professional passion as well. Most visibly in seeing possibilities and creating opportunities for others to develop.