FREE ECOURSE
Transform your idea to a business concept
This course takes you through all steps needed to transform your idea to a marketing based business concept that gives you a head start. Each lesson contains 30% high level marketing knowledge and skills and 70% practical activities to explore idea and market-environment.
You don’t need marketing or business management knowledge to take this online course. The course is in English at a level that accomodates non-native speakers. The business idea stays private. And depending on time invested an idea can be transformed within 1-2 months.
I am Baukje Feronia Kleinbekman
With my Creative Marketing Strategy expertise I assist organisations and aspirational entrepreneurs to create more value and impact.
“I enjoy simplifying complexity, experimenting and creating (re)new(ed) concepts, products and services”
From the start of my career, I have been deployed to set up new activities. Usually project-based because I like to put a dot on the horizon to work towards, together with teammates. Due to my work in various sectors, countries and disciplines, I have a wide range of hard and soft skills enabling me to facilitate development within your organisation in a creative and pleasant manner. Since 2006 my focus has been on marketing positions within social enterprises in international settings. In this capacity I facilitated young professionals.
My expertise in brief:
- Analysing current strategy and aligning activities;
- Developing creative marketing strategies;
- (Re)new product, concept, service or partnership;
- Connecting people and organisations to create impact together.
B Feronia
My middle name Feronia, after the goddess of freedom, absolutely influenced my personal and professional life. I went exploring the minute I could walk and I love the inspiration from encounters with new people, places and experiences! Freedom to explore has always been a large part of my professional passion as well. Most visibly in seeing possibilities and creating opportunities for others to develop.
Free E-course
My wish to share my marketing and entrepreneurial skills to support many more people in realising their professional dreams, resulted in developing a private e-course to transform an idea into a business concept.